This year has been transformative
As I reflect on my past year as a full-time MSc Sports Marketing and Media student at the Global Institute of Sport, I am filled with immense gratitude for the enriching experiences, personal growth, and professional development that this journey has afforded me.
I started at GIS in September after deciding to leave my career in teaching behind. My previous career was one I did not see a long-term future in and so I took time out and travelled the world to give me time and space to consider my options going forward. It was during this time I discovered GIS and the opportunities and services it offers. As soon as I started reading what the institute is about, I knew this was going to be the next chapter in my career.
One of the most rewarding aspects of my year was serving as the Course Representative. This role gave me the chance to engage closely with my peers, listen to their feedback, and liaise with faculty to enhance the student experience. It allowed me to develop leadership and communication skills while contributing to the positive learning environment that GIS is known for.
A standout highlight was my internship with GIS in Jamaica, working alongside the marketing department at Mount Pleasant Football Academy. This week-long placement offered real-world exposure and a hands-on approach to sports marketing in an international context. It was both eye-opening and inspiring, reinforcing my passion for the industry and broadening my global perspective.
Throughout the year, I was consistently impressed by the array of webinars with leading industry experts. These sessions not only deepened my understanding of current trends and challenges in sports marketing but also provided invaluable networking opportunities. From Premier League football CEO’s to major sports broadcasters, there were sessions for students with all different interests. In addition, the commitment of GIS staff to supporting us with coursework, career advice, and professional pathways has been truly commendable. Their dedication made a significant impact on my academic performance and career preparation.
As a student completing their degree remotely, the online learning environment was seamless and well-organised, allowing me to balance rigorous academic work with opportunities to connect and collaborate with students from around the world. Whether through group projects or casual discussions, the sense of community was always present.
Lastly, although I was unable to attend one myself this year, the chance to attend Global Summits is a unique experience that I would encourage any student to embark on. I hope to attend one next year as an alumni student, as it didn’t work out for me personally this year, but all who attend describe it as a once in a lifetime experience. These events offer unparalleled insights into the global sports industry and a chance to engage with thought leaders and peers on an international scale.
Overall, this year has been transformative. I leave the programme not only with academic knowledge but with practical experience, professional networks, and a renewed confidence in my future career in sports marketing and media.
- Dan